Samantha Emery
Financial Services Executive & Non-Executive Director
Samantha is a financial services executive and NED with 360-degree experience spanning tier-one banks, prominent fintechs and major regulators. Her most recent role at Lloyds Banking Group saw her leading the strategic direction on payments and delivering critical enterprise services including payment schemes, liquidity, settlement and policy compliance. At the Financial Conduct Authority, Samantha oversaw payments supervision and the regulator’s Innovate agenda. Prior to this, she held several senior positions in NatWest driving digital innovation, strategy and change in transaction services. Samantha has served a term as Director of Swift SC, becoming its Deputy Chair, and has also worked with newer fintechs including Form3 and Fnality. A constructive and impactful voice for industry evolution, Samantha is the WIBF UK Leadership Council member for AI, Tech, Digital and previously chaired the UK Finance National Payments Vision work. Samantha champions action to unlock the economic opportunity of DEI, ensuring sustainable, risk-managed growth for firms and economies alike.




