Alex Naughton
CEO and Co-Founder, Qlarifi
Alex is the co-founder and CEO of Qlarifi, a BNPL data aggregator. He is an experienced fintech leader with a demonstrated history of building high-performing teams. Alex brings global expertise in business development, operations, strategy and partnerships, with experience across Sydney, Toronto, New York and London. Previously, as UK Managing Director at Klarna, he led the expansion of one of the world’s leading BNPL providers, gaining deep insights into the industry’s opportunities and challenges.
At Qlarifi, Alex and his team have developed a platform that securely aggregates BNPL transaction data, a solution purpose-built for the industry, by the industry. As the demand for BNPL grows, Qlarifi sets a new benchmark for transparency, consumer protection and innovation, building a sustainable, data-driven future for responsible lending.




